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THE NOTE

AI marketing answers, in one place.

Tested for you. Ready to use.

A hundred tabs open and still not sure what's worth using? mayday puts the answer in one place: ready-to-use prompts, agents and workflows, tested on real client work. They work with Claude, ChatGPT or Gemini, whichever you already use. Free tool to start with: Skill Audit, below.

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LATEST · #001

The death of templated outreach

Why "better templates" is the wrong question, and what to invest in instead.

Jantien · 4 min read
TESTED, NOT THEORISED

Every tool is proven on real client work first.

mayday is operated by Just Jane, the Belgian marketing business that runs marketing for start-ups and scale-ups. Every mayday tool and explainer is tested on live client work before it's released, nothing ships from theory alone.

It was founded in 2026 by Jantien Vanderbeke, a marketing strategist and AI expert with over a decade in the field.

Jantien Vanderbeke
Founder · AI Marketing Coach & Strategist from Belgium
10+
Years in marketing
30+
Start-ups & scale-ups
2020
BUSINESS 
OWNER
WHAT MAYDAY OFFERS

Two things, both free

The Note · Free
the Note
A free email publication: short, practical explainers on using AI in marketing, drawn from real client work. No fixed schedule, an issue goes out only when there's something worth sending.
Read the archive →
The Collection · Free
Skill Audit
A free browser tool that reads a prompt, agent or skill and explains in plain English what it does, who it's for, and which LLM suits it best. One of four verdicts, safe to dangerous. No sign-up.
Open the tool →
The Collection
the Collection
mayday's tool library. At launch the Collection is Skill Audit; new tools are tested on client work first, then announced through the Note.
Browse the Collection →
HOW MAYDAY DIFFERS

Four things we hold to

01
Tested on real client work
Nothing is released from theory alone. Every tool and explainer is put to work on live client marketing at Just Jane before it's published.
02
Tool-agnostic by design
Everything works with Claude, ChatGPT and Gemini, so you keep your existing tools and your own data. No lock-in, no house model.
03
The full range, one brand
Built to cover everything from a first copy-paste prompt to a complete AI marketing system, without switching brands halfway.
04
Honest editorial policy
We publish only what a marketer can put to work, and we state openly what a tool is not good at.
THE COLLECTION · FREE

Is that skill safe to install?

Paste or upload a skill and see what it does, who it's for, and whether it's safe to install. A color-coded verdict with plain-English findings, no sign-up needed.

  • Works on .md, .txt, .zip and .skill files
  • Four-level safety verdict at a glance
  • Built for marketers, not engineers
Try Skill Audit →
FREE

Skill audit.

Upload a skill to check what it does, who it's for, and whether it's safe to install.

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Paste contents
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Drop a skill file, or click to browse
Accepts .md .txt .zip .skill
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One short, practical explainer on AI in your marketing, whenever there's something worth sharing. Plus first access to every new free tool. Always free.

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